Jeep has an image, and it is time to exploit it. The company had an incredible seventeen years with the Cherokee is running, because people wanted a vehicle that can do the work of a wagon, but no one appears. Sure it was a capable go-anywhere off-road, but many of them never left the pavement. This is what helped launch the SUV fashion.
No matter how Jeep builds a car to make things difficult, there will always be customers who use only their ability to park on the grass. So there is the compass. It has the entire normal image of a rough-and-ready Jeep, but in a package on the way customers want. Jeep is not the sale of its assets (anyone remember the original Jeepster?) There are many other companies that are crossing vehicles. Jeep is only fair to give a vehicle that can drive when your commute is down to paved roads.



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