Intel wants to promote it Ultrabooks. To this end, models with better screen quality and definition well above the average could be launched in 2012. However, most have planned a limited production quantity of 50 000 copies in the first place, awaiting the reaction of consumers to these products. It must be said that the marks have been burned by the semi-flop CULV laptops and Ultrabooks rates are rather high, while the economic crisis raging, especially in mature markets.
The fact is that to increase the attractiveness of Ultrabooks to consumers, Intel plans to push the adoption of higher quality slabs, including Retina screens. The idea is to offer an image quality and a fine close to what can be found on some Smartphones. On the graph above, one can see a red dot that shows the most suitable resolution from the distance. Here is the 330 dpi, which corresponds to that of the iPhone. For the same quality and sharpness of an Ultrabook, it would arrive at a definition of 2560 × 1440.
Most Ultrabooks expected on the market are advertised with a resolution much lower standard of 1366 × 768, with the exception of the 13.3-inch UX31 Asus with its definition of 1600 × 900. Most interesting, however, would be to switch to a display area of 2560 × 1600 for Ultrabooks by adopting the new 16/10 instead of 16:9.
Side of the coin, use a slab Retina Ultrabooks will impact on production costs and therefore the final price of these machines will be on the rise. Now Intel wants them sold less than 1,000 euros, a price at the moment difficult to hold.