You all must contain listened to this renowned English quotation “Change is the only Constant” in your school time. That’s also the slogan of VIDEOCON. You might contain already observed the latest Videocon logo and commercial in TV and Newspapers with a tagline “change is refreshing”. Going ahead with this ideology, Videocon-which is fine, recognized customer brand in India is stepping into the mobile phones market under the brand name of Videocon Mobile Phones.
Everybody is conscious of the name and place that Nokia holds in the Indian mobile handset market and is a head in this section. But, lately, it is facing some rigid competition from other brands like Samsung, HTC, LG and some other local players. After Spark Mobiles which came into the Indian market last month, Videocon is the most recent entrant to the group of mobile brands.