Call of Duty: Modern Warfare 3, testedby us when it was released but not in our Top October 2011 ,generated approximately $ 1 billion in revenue in just 16 days afterits release on November 8. The numbers assigned to Charttrack andinformation obtained from retailers, which means they are for gamesactually sold to consumers (and not as is often the case withsupplies to wholesalers).
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Still, if this figure is established,this makes Modern Warfare 3 champion in all categories ofentertainment. Indeed, it's better than the revenue generated by theJames Cameron film Avatar. " Call of Duty has left its mark onpopular culture and its success confirms that the public now givesmore importance to active than passive entertainment experiences ,"said Bobby Kotick, CEO of Activision Blizzard.


Remember, he had taken as 5 days atModern Warfare 3 to pass the 775 million dollars in revenue, beatingthe performance of Call of Duty: Black Ops over the same period.